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IMPAQT Solutions

• Search Engine Optimization (SEO)
  • Video Optimization
  • Landing Page Optimization
• Paid Search Marketing (PPC)
• IMPAQT Innovations
  • Adaptive Bidding
  • Audience Identification and Measurement™ (AIM)
  • Bidwise™
  • B-LINQ™
  • Brand Attachment Value™ (BAV)
  • Exstonet™
    • IMPAQT's Client Service Methodology
  • Knowledge & Information Portal™ (KIP)
  • Media Mix Modeling
  • Search Position Score™ (SPS)
  • Target Rating Points™ (TRP)
  • TRAQ™

• Search Analytics
  • SAS
• Search Education
• Search-Influenced Social Media
• Search Engine Marketing Strategic Consulting
• Global Search Marketing

IMPAQT Clients

• Retail Clients
  • Case Study-Quickly Reacting to Changes in Site Visibility
  • Case Study-Delivering Results through “Out of the Box” Thinking
  • Case Study-Creating a Successful Paid Campaign Using Non-Branded and Branded Terms
  • Case Study-Strategic Holiday Planning to Improve Paid Search Performance
  • Case Study-Achieving Top Search Engine Rankings with Minimal Site Changes
  • Case Study-Are you working with the Right Search Vendor?
  • Case Study-Increasing Sales with Paid Search for a Multi-Brand Company
  • Case Study-Success with Promotional Paid Search
  • Case Study-Retail Search Strategies to Survive Thrive in a Downturn
• Financial Clients
  • Case Study-Media Mix Modeling for Search Success
  • Case Study-Performance Based PPC Lead Generation
  • Case Study-Implementing Affiliate Policies, Multivariate Testing, and Forecasting Models to Increase Productivity
  • Case Study-Proving the Value of Paid Search Using Custom Predictive Modeling Tools
  • Case Study-Overcoming PPC Advertising Challenges within a Highly-Competitive Vertical
• Consumer Packaged Goods Clients
  • Case Study-Process and Success with Linking
  • Case Study-Overcoming SEO Roadblocks to Increase Conversions
  • Case Study-Creating Successful Search Campaigns for Multiple Brands
• Pharmaceutical Clients
  • Case Study-Increasing Organic Rankings While Complying with FDA Content Restrictions
  • Case Study-Optimizing in a Competitive Industry to Increase Visibility
  • Case Study-“Recession/Depression-Proof” SEO Strategies for the Pharmaceutical Industry
• B2B Clients
  • Case Study-Increasing Organic Visibility for a New Product in a Competitive Space
  • Case Study-Using SEO to Increase Conversion Rates and Create Brand Awareness
• Multimedia Clients
  • Case Study-Success with Template-based SEO Recommendations & Developing Customized SEO Training Modules
  • Case Study-Boosting Online Ad Revenue Using Breaking News

IMPAQT Partners

• Traditional Ad Agencies
• Channel Partners

IMPAQT Insights

• Emerging Trends in Search
  • Video Search: How is it different and will it stay that way?
• Search Analytics
  • Current Considerations for Future Tracking
• Search Done Smarter
  • Writing for Readers, Not Just Buyers or Cynics
  • Innovate or Die: A Requiem for the 90s
• Search and the Media Mix
  • Behavioral Targeting: Going beyond Rich Media, Display and Sea
• Traditional Advertising + Search
  • Behavioral Targeting: Going beyond Rich Media, Display and Search

Company

• History of IMPAQT
• IMPAQT's Vision & Beliefs

• IMPAQT Leadership
• Richard Hagerty
• Matt Naeger
• Kevin Amos
• Lori Csaszar
• Pat Stroh
• IMPAQT in the News
  • IMPAQT in the News Archives
  • IMPAQT Media Room
• IMPAQT Recognition
• IMPAQT Careers
• IMPAQT In The Community
• IMPAQT in The Industry

Events

• IMPAQT Events
• IMPAQT Webinars

Contact Us

IMPAQT Videos

IMPAQT's Headquarters
Pittsburgh, PA